Maximising Cashflow Sales and Profitability

Course Code: MPDMCSP
Duration: 1 Day

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Overview

This course is available on public schedule, closed company on/off site or 1-2-1.

The aim of this one-day programme is to give managers a chance to review tactics, tools and techniques and to develop or confirm their action plan to take their business through difficult and challenging times.

This programme is designed for busy managers and those professionals who are responsible for sales and financial matters without necessarily having the job title or qualifications to match. The content is delivered in an easy-to-understand way, speaking your language and enabling participants to review options, identifying ways to maximise existing sales, profitability and cashflow.

During the day we will explore practical tactics and approaches to map your existing business, identify and reviewing key financial inflows and outflows and look at existing sales strategies, tactics and look at techniques to improve profitability, creditor control and ways to get the monies owed to your business.

Prerequisites

Managers who need to know more about cashflow, profitability and sales performance to help them achieve key business results.

The programme is suitable for those in both the private and public sectors from small and medium sized enterprises to multinational corporations.  It is designed for those who are affected by the ‘company finances' at work and have to make a positive financial impact on their business.  It enables you to go back to your workplace prepared to question, challenge and take action. 

You will share the day with others who have a similar level of understanding and a need to protect and grow their business. The programme will be delivered in a very open and interactive format with opportunities for you to develop your own action plan.  There are some financial scenarios and examples that will include some calculation and analysis. It is recommended that participants bring along a calculator for those situations.

Delegates will learn how to

  • Tactics and techniques to map the business and identify constraints and opportunities.
  • A chance to review the sales and marketing actions for their business.
  • Practical review of existing business approaches.
  • Personalised set of key messages and actions.
  • Action planning to bring about improvements.

Course Outline

  • Optimum Performance Model; key characteristics of successful people and successful businesses.  A tool to enhance people and business performance.
  • Mapping the Business; Looking at a way to map the inflows and outflows of cash and how to make cash work to support the business.
  • Understanding Financial Reports (Assets, liabilities, income and expenditure; The Profit & Loss account; the Balance Sheet; the Cash Flow Statement; cash and profit and associated Key performance indicators.)
  • Confirming Your Market; Making the most of what you have, spotting new ways forward.
  • Making and Closing the Sale: Reviewing the selling models that work in your business.
  • Proactive Credit Control and Cash Collection; A sale is not a sale until the money is in the bank!
  • Summary & Action Plans Agreed